Tuesday, May 13, 2014

Dimensions and Metrics: Guides to Digital Analytics

The most important aspect for online world is to achieve hits and visits on the website and keep increasing them, mainly for an ecommerce website as the business can only be sustained by achieving hits. It becomes vital to know who is visiting your website, from where geographically, the source of visit, how much time a visitor is spending on your website, the bounce back rates all this information provides some vital and useful information to improve the business module and improving on the number of visits. All this informations are called dimensions and metrics which can also be said the pillars of Online analytics.

Dimensions and metrics constitutes to provide the insights about the visitors and buyers from the online world and helps to improve the online business models say contents.

Monday, May 12, 2014

Some interesting blog posts to check out.

Here's a list of blogs from my friends which I found interesting :

1. Abhishek Chaubey - He's got some writing skills.
Link - abhishekchaubey2014.blogspot.com 

2. Dong Xu - Sharing his interesting work and experience at Co-op.
Link - http://dongxu178.blogspot.ca/

3. Rashesh Ambani - This guy here is a team player.
Link - http://rashesh555.blogspot.ca/


4. Karan Chaudhary - He's wait is finally over.
Link - http://thedaysofkaran.blogspot.ca/

Thursday, May 8, 2014

Three months of metamorphosis.

I did my Co-op in a very interesting company - Ideacious Inc. Why i am saying so is because my work environment was all surrounded by some great designs, peace of arts, lot of machinery, lazor cutters etc. Let me tell you more about Ideacious Inc, the company is relatively a new company and has been in operation for over a couple of years. The Brain and soul of Ideacious is Joshua Brasse who is the founder and the CEO, Joshua did his bachelors in Industrial designing from Ontario college of art & design, Toronto, Canada. The concept and idealogy of Josh and Ideacious revolves around creativity & designing.

Josh made it certain that i learn as much as i can during my tenure. I learned a lot of stuff about Social media marketing and did handful of researches on Facebook Ads, Google adwords and advertising on other social media websites. During my tenure i also got the opportunity to improve my writing skills through content creation for marketing, writing blogs, social media content creation etc.We also created a introduction video for one of the trending product of the company.

It was all over an all round business development opportunity for me, as we came with  bunch of new business opportunities and worked towards it in a team. Also getting some valuable reviews and feedbacks from Josh, which really helped me understand the Canadian working environment and business operations.

Last but not the least, I also have some memorable moments with Ideacious one of which is when we participated in the Toronto Motorcycle Show at Ricoh Coliseum where i got the chance to witness some of the coolest bikes on the planet. We featured a new mod kit for Ninja 250 named 31BLK.

Here are some of the hotties from the event :